A 2027 planner made for women in business
If you run a business around school runs, family, a day job, caring, or just LIFE, you need a planner that gets it. One that doesn’t assume you’ve got eight uninterrupted hours a day to work on your marketing.

Hi, I’m Claire
I’m the founder of The Girls Mean Business™. I’ve built a six-figure business, and I’ve spent over a decade helping women build businesses that fit around their lives. You might have seen me in The Guardian, the Huffington Post, on BBC Radio 2 or on The Apprentice.
I do it here in Yorkshire, with my husband, our teenage daughter, Meggie the dog and a flock of rescue chickens. Life is very much lifeing!
I made my very first Awesome Marketing Planner for 2017, because I needed it. And 2027 is its 10-year anniversary edition.
What makes it right for women in business
It fits around your life
No hour-by-hour schedules. Each week has room for every day and your win of the week. Each month asks a few simple questions. And if you fall off the wagon, you just pick up where you left off.
It talks about money, kindly
Your sales target, broken down so it feels doable. Your daily cash flow, so you can see what came in and what you kept. And a page on selling without feeling salesy, because so many of us find that the hardest bit.
It’s got your back on the wobbly days
There’s a mind-monkey squashing page for the days your brain tries to talk you out of it, and a page to collect the lovely things people say about you and your business. Read it when you need it.
You’re not doing it alone
The planner Facebook group is full of other women in business using the same planner: sharing wins, asking questions and cheering each other on all through 2027.
If you know The Girls Mean Business, you’ll know my little ladies. You’ll find them popping up around the planner, the app and the Portal, keeping you motivated and keeping an eye on you!
The whole system: six parts

- 📖 The printed PlannerA5 hardback in midnight blue with gold foil, printed endpapers and a bright pink ribbon.
- 🎓 The Planner PortalMy training videos for every page, plus extra pages to print.
- 📱 The planner appYour numbers, cash flow, ideas and your marketing streak, on your phone.
- 👭 The Facebook groupYours as soon as you pre-order, so you can join in straight away.
- 👢 The Monday Bum KickAn email from me every Monday morning with one thing to do that week.
- 🖍️ The ExtrasWorksheets, resources and colouring sheets to help you slow down and feel grounded.
It makes a lovely present, too
Know a woman in business who’d love it? Put her address in at the checkout. Planners are posted in December, and there’s a gift voucher you can print and wrap up if it won’t arrive in time.
Ready to start planning? Here’s how to plan your marketing for 2027, with a free month-by-month checklist.
And keep an eye out: a couple of my chickens have sneaked into the pages! 🐔
Love, Claire x
Your questions
Who is the Awesome Marketing Planner for?
Women running small businesses whose marketing happens “when they get round to it”, who love a proper paper planner and would love it paired with an app on their phone.
Who makes the Awesome Marketing Planner?
Claire Mitchell, founder of The Girls Mean Business. She made her first Awesome Marketing Planner for 2017, and the 2027 edition is the 10-year anniversary edition.
Does it make a good present?
Yes! Just put their address in at the checkout. If it’s for Christmas, there’s a gift voucher you can print and wrap up, as planners are posted in December.